New Economy

Commercialization of professionalism: everybody is in business for themselves.

This is the main conclusion, in my opinion, of anyone who writes seriously about the New Economy. Like it or not, we're all in business, and we have to manage ourselves, our careers, and our skills accordingly.

We have all the tools and technologies available, often for free on the Web, yet we don't know how to use them productively. Hence, the saying: "Computers are everywhere. The only place where they don't show up are in the productivity statistics."

Take blogging, for example. There are 5+ million bloggers on the Web. Yet, as of today, most of the bloggers have not yet realized the importance of the blog or their own new power.

But there is hope, for after they learn to formally capture, in writing or audio/video clips, what it is that makes them truly unique and valuable to companies, they will begin to rise in confidence and power. (Of course, their income will also rise).

As companies compete ferociously to attract and recruit the best talents, the new name of the game will be to (tastefully) show off your skills, assets, experience and expertise on the Web.

Remember: There is no security in obscurity.